Introduction - Advancing Lusail City's Development with Strategic Financial Modelling
In anticipation of the 2022 FIFA World Cup, Lusail City underwent significant development, necessitating billions of dollars of infrastructure investment.
As part of a larger consortium, PAG spearheaded the creation of a comprehensive financial model was to navigate this extensive urban development, employing advanced data science and econometric modelling techniques to ensure effective allocation of financial resources.
Challenge - Intricate Financial Structuring
PAGs objective involved formulating an extensive financial framework addressing various levels of urban planning:
- Rapid Software Development: Developing a custom application within tight deadlines required efficient coordination between teams in Melbourne and Qatar, highlighting the need for agile management and effective communication to meet the project's time-sensitive demands.
- Data Integration: The project necessitated aggregating, cleansing, and consolidating extensive datasets from engineering to finance, across all urban planning levels. This task demanded sophisticated data processing to ensure the model's accuracy and robustness.
- Stakeholder Engagement: Collaborating with a diverse group of stakeholders and forming defensible assumptions was crucial. This process involved balancing various interests and ensuring the model reflected the collective vision and strategic goals of all parties.
Project Info
Client
Lusail City
Service
Economic Modelling
Industry
Government
Outcome - A Forward-Looking Analytical Platform
The outcome was a state-of-the-art tool that provided comprehensive financial insights:
- An advanced application that updates forecasts in real-time, allowing for projections over customizable time frames.
- Integration of a scenario analysis module to assess the resilience of financial assumptions under various conditions.
- The model facilitated nuanced financial planning for infrastructure and service provision, taking into account different growth scenarios over a 20-year horizon. It enabled precise cost modelling at various degrees of granularity including the plot, district, and city-wide levels and supported the computation of service charges, including contributions from developers and infrastructure costs, while also offering scenario analysis for varying economic and demographic trends.
Conclusion
The development of this financial model for Lusail City was pivotal not just for the strategic planning of the 2022 World Cup infrastructure but also for setting a precedent in sustainable, data-informed urban management. This project underscores PAG's role in transforming urban planning through advanced data analytics.
